Commercial
Campaign visuals, product films, automotive key art, consumer electronics, beverage and lifestyle content. 品牌KV、产品视频、汽车主视觉、数码家电、饮品与生活方式内容。
MA ZHOU
GEN-AI PORTFOLIO
Ma Zhou is an AIGC designer focused on commercial visual production and IP character systems. 马州，AIGC设计师，专注商单视觉与IP形象打造。
01
Two
Directions
IP Systems
Character identity, world-building, product integration and story-led assets designed for scalable content. 角色身份、世界观、产品绑定与可持续延展的内容资产。
Commercial
Works
NIO ET5T
Automotive campaign / cinematic key visual
汽车广告 / 电影感主视觉
Hisense TV
Home entertainment / technology-driven environments
家庭娱乐 / 科技场景
Luckin Coffee
Beverage campaign / social-first visual content
饮品广告 / 社媒视觉
02
商单作品矩阵 / Commercial Work Matrix
覆盖汽车、数码、个护、饮品与生活方式品牌的商单作品。 Commercial projects across mobility, consumer electronics, personal care, beverages and lifestyle brands.
vivo S60
Yangwang U9
Miaojie
Anker Power Bank
IM L6
Minute Maid
Edifier
Mizone
Laifen
Chagee
IP Character
Design
IP Travel Journal
Character-led film / travel narrative
角色短片 / 旅行叙事
Huawei Pura Concept
Product integration / IP-led storytelling
产品绑定 / IP叙事
NIO Power Swap
Brand environment / character narrative
品牌场景 / 角色故事
IP design is treated as a scalable asset system: characters, environments, product touchpoints and repeatable story formats. IP设计不是单张角色图，而是一套可延展的角色、场景、产品触点与内容格式。
IP
System
IP Travel Journal
Forest ChapterHuawei Pura Concept
Want Want Milk
YouwangNIO Power SwapAIGC works are arranged as two clear business narratives.
Commercial Delivery
Campaign-ready key visuals, product advertising, video covers and finished AI film assets. 可用于投放和提案的主视觉、产品广告、视频封面与AI成片资产。
IP Asset Building
Character concepts developed into repeatable visual assets, story formats and branded content. 将角色概念延展为可复用的视觉资产、故事格式和品牌内容。
Visual Systems
A coherent portfolio structure that presents AI-generated work as a design practice, not a loose image archive. 用统一结构呈现AIGC作为设计方法，而不是零散图片合集。